Wednesday, April 14, 2010

Questions about community

"A few simple questions remind us of what’s important" was the title of a recent Globe & Mail article on the per•sua•sion page put together by Simon Houpt. In it Houpt refers to an ad campaign by the Vancouver YMCA. Although he is more referring to the production and presentation of the campaign, which was of interest to me as a publisher dealing with advertising, marketing and social service agencies, it also got me thinking about how our community has changed and how today's parents are, in a sense a reflection on that change.

Two of the questions that are presented in the Where did community go? campaign are ones that are or should be of particular interest to parents.

Why are we inside more than ever?

When did we stop letting our children walk to school?

I know it's a campaign for the Y but it should be a broader campaign in our lives. It's more about creating and belonging to community.

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1 Comments:

At April 15, 2010 at 5:11 PM , Anonymous Anonymous said...

Hi Paul - you've hit the nail on the head with this post! I'm helping with the YMCA campaign, and wanted to say thank you for your post. We're asking these questions to bring awareness in trying to bring community back, come together and talk about it! See what others are saying on Facebook (http://www.facebook.com/Wheredidcommunitygo) and on Twitter (http://WDCG_YMCA). Thanks for your voice Paul.

 

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